Didcot represents England more than any other town because it came closest to the statistical; median across key metrics including age distribution, employment type, ethnicity, house prices, income, marital status, property ownership and political engagement: Euroscepticism and the 2015 Election vote share. At the time a spokesperson for ASI Data Science stated that the research would enable decision makers to easily walk around that location and physically experience, and better understand, the local population.
The research was inspired by the 1940s comedy film 'Magic Town'.
1. Didcot Parkway. Didcot, England. 2019. 2. England Upside Down. Didcot, England. 2019.
1. Fair Play. Boundary Park, GWP, Didcot, England. 2019. 2. GWR Loop Meadow Stadium Training Ground. Ladygrove, Didcot, England. 2019.
1. Ladygrove Loop in Summer. Ladygrove, Didcot, England. 2019. 2. Ladygrove Loop in Winter. Ladygrove, Didcot, England. 2019.